Universally Disappointed
Wednesday, September 28th, 2011After hearing of Patrick Makau’s record-setting performance (2:03:38) at the 2011 BMW Berlin Marathon, I could hardly wait to see the replay of the race on Universal Sports. I set my DVR to record the scheduled 2 hour replay since I was going to be out of the house at the time. The race weighed heavily on my mind the entire day. After scrambling home feeding the kids, I plopped myself down on the couch for two-hours of riveting race action in the first marathon major of the season.
Everything started out OK, then the wheels fell off. After a commercial break, the announcers come back and take us thru the final recap of the finish. What? We’re not even 10 minutes in and you’re showing me the finish? No drama? No strategizing? What a colossal disappointment! The broadcast was only 3o minutes long and was in no way representative of the world record performance displayed by Patrick Makau.
Now I’ve done some research and it seems that the live feeds from the lead vehicles didn’t work – thus no “meat” to the race. My question is why no backup plan? Why on a tape-delayed broadcast wouldn’t you make the viewer aware they were only getting a snippet and to not expect a quality program? In my judgement, Universal Sports dropped the ball…BIG TIME!!!
As runners, we don’t have a lot of options when it comes to viewing running events. If Universal Sports wasn’t around, we’d all be crowded around computer screens watching live feeds at ungodly hours. While I usually applaud Universal Sports for their dedication to our sport, I must stand up and boo loudly on this occasion. What a disappointment.
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